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Welcome to the Cotswolds & Malverns line!
The Cotswolds & Malverns Transport Partnership launched its first-ever guide to the railway on-board a First Great Western high speed train on Wednesday this week, April 23.
The train travelled from Oxford to Hereford with invited guests joining it at Charlbury, Kingham, Moreton-in-Marsh, Worcester and Great Malvern.
The Cotswolds & Malverns Line links gems such as Oxford, Evesham, Worcester, Malvern and Hereford and gets right to the heart of historic towns and cities, superb countryside of outstanding natural beauty and idyllic, old-English villages.
The Partnership, which includes local county and district councils, train operators and tourism organisations, hopes the new guide will increase off-peak leisure travel along the line and show how easy it is to combine train travel and sustainable tourism.
The fold-out guide highlights things to do and places to see along the line, profiles of the towns and cities, a large fold-out map, helpful information about buses and trains and details of how to explore the two areas of outstanding natural beauty.
The guide is also the first time the public will see the new identity created for the railway. The logo will gradually appear on station signs and publicity during 2008.
The free guide will be available at staffed First Great Western and London Midland stations, local council offices, libraries and tourist information centres.
Cllr Brian Wilcox, Herefordshire Council’s cabinet member for highways and transportation, said: “A lot of work has gone into producing this first ever guide. I hope people will make use of it when thinking about a day trip or short break.
“This is an exciting time for the line, with high speed trains, improved reliability and a government decision on building more track coming in the summer.”
Richard Rowland, Regional Manager for First Great Western, added: “We have given our support to the Partnership for many years and their new guide shows how easy it is to explore one of the most attractive parts of the country by train.
“Our new range of Ranger and Rover tickets make it even more affordable to use the train for leisure travel.”
: 25/04/2008 10:33:39
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